C Space Storyteller: Authenticity + Tech, Winning Latinx Engagement
Technology has fundamentally changed consumer experiences, but disproportionately so for the Latinx community. This population thrives on digital advancements—creating behavioral differences in how they communicate, shop & engage with media. We’ll dive into how Latinx’s lead in technology influences the way content is produced and consumed. SPEAKERS: Stacie de Armas, VP, Strategic Initiatives & Consumer Engagement, Nielsen Javier Delgado, Senior Director of Marketing, Walmart Roberto Ruiz, EVP, Research, Insights & Strategy at Univision Communications Inc., Univision
In C Space
Future Focus: With Forbes’ Most Influential CMOs
Leaders from Forbes’ list of the World’s Most Influential CMOs join editor Jenny Rooney in conversation to explore growth priorities, game-changing technologies, engaging customers and building brands and businesses.
C Space Storyteller: Knotch, IBM and Unilever
The Modern Marketer’s biggest dilemma; Trust. Michelle Peluso, SVP & CMO of IBM and Keith Weed, CMO of Unilever discuss with Anda Gansca, CEO & Founder of Knotch, how new technologies are providing solutions to age old problems.
C Space Storyteller: Reinventing the Agency
Technology’s impact on the advertising industry has changed what clients expect from their agencies. Top ad agency executives discuss measures they’re taking to stay ahead of the trends and how the agency of tomorrow may look differently.
C Space Storyteller: CNET's Next Big Thing - The Future of Media
Today’s media is changing, and it’s changing fast. So, how do you keep up? Learn how innovations in mobile video, 5G, OTT and more are shaping the future of content consumption, led by CNET, the most insightful brand in media.
Technology's Impact on Brand Strategy
The CMO Insights half-day kicks off with CMOs of leading brands across multiple industries explore technology’s impact on their marketing and brand strategies.
C Space Storyteller: Spotify
Hear how creators are leveraging podcasts to connect with audiences, explore the creative spectrum and the evolution of podcasting into an authentic storytelling device.