consumer technology, ces, tradeshow, innovation, technology, international, ces 2021, digital, industry leaders, announcements, press conferences, keynotes
CES 2021
Jan 11-14, 2021
ALL-DIGITAL

DoubleVerify: Video and CTV - Get the Complete Picture

31:32

Video is arguably the most powerful advertising medium to deliver a brand’s story. Upwards of 40% of the world’s population (~3 billion people) are digital video viewers, according to eMarketer, and CTV in particular is experiencing explosive growth. When it comes to video quality, however, traditional safeguards suffer from a number of gaps. In this session, DV will highlight innovations in video measurement that can help advertisers maximize campaign performance across all video environments and devices.

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