SXM Media: The Evolution of the Podcast Industry

Podcasts have completely disrupted the media space. Starting as a hobbyist pastime, podcasts went from “two guys with a microphone” to a multibillion dollar industry in just years. This session is a 360 view into the industry—diving deep into the perspectives of brands, tech goliaths, creators, and even NFTs—to explore how new technologies have transformed podcasting into the hottest medium today, and how it's revolutionizing how brands connect with consumers.