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CES 2024
Jan 9-12, 2024

Warner Music Group Storyteller: Storytelling & The Future


In this session, Ben Blank, acclaimed filmmaker and President of WMX Media & Creative Content, will sit down with Evan Shapiro, award-winning film producer and Media Universe Cartographer, Benjamin James, Chief Innovation Officer at GALE, Janet Balis, EY Americas Marketing Practice Leader, and Ryan Ford, President & Chief Creative Officer at Cashmere Agency to discuss the evolution of storytelling and the importance of understanding your audience. From new channels of distribution to innovative content formats, they’ll each discuss the ways they are thinking about storytelling in 2023 and beyond.

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