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CES 2024
Jan 9-12, 2024
LAS VEGAS, NV

Great Minds: Unlocking the Potential of Women in Sports

40:31

The global sports industry has seen a meteoric rise in recent years thanks in part to increased investment in women. From the financial success women are bringing to the front office of men’s sports, to the massive revenue potential being unlocked in women's sports, data is proving that supporting women isn't just the right thing to do, it's brilliant business. Join Angela Ruggiero, 4x Olympic medalist and Sports Innovation Lab CEO, with Andrea Brimmer, Chief Marketing and PR Officer of Ally Financial, and Sandra Douglass Morgan, President of the Las Vegas Raiders, as they discuss the opportunities and challenges present when we collectively invest in women in sport.

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