C Space Storyteller: Samsung Ads and Finecast
Data is transforming the TV landscape, forging new opportunities for Addressable and Advanced TV. However, measurement is still fragmented. Campaigns are still siloed, and, tech giants continue challenging norms. Top TV marketers break down the present and future of TV. MODERATOR: Jakob, CEO, Finecast SPEAKERS: Dave Clark, Executive Vice President and General Manager, Comcast Won Jin Lee, EVP, Samsung Electronics Nicolle Pangis, CEO, NCC Media Kirk McDonald, CMO, Xandr
In Advertising, Entertainment & Content
Shark Tank's Mindy Zemrak in the C Space Studio - Highlight
James Kotecki of C Space Studio speaks with Mindy Zemrak, Supervising Casting Producer, Shark Tank about how technology has changed the casting process.
Twitch's Walker Jacobs in the C Space Studio - Highlight
James Kotecki of C Space Studio speaks with Walker Jacobs, CRO, Twitch about the impact of 5G on live streaming and eSports.
C Space Storyteller: Politics and the Media
Should brands take a stance in the political debate? What effect does the increased use of technology play in building a brand position, message communication and audience engagement in the political debate?
Technology Helping Connectivity for Entrepreneurs
Discover how the casting producers of Shark Tank select the canidates to pitch their ideas on the show.
Changing the Game: How Twitch Generates Revenue While Keeping Fans Engaged
Find out how Twitch has been generating revenue for their platform and their gamers and how 5G will affect their future.
C Space Storyteller: SiriusXM | Pandora
Denise Karkos, CMO, Pandora and SiriusXM and Marty Swant, Forbes will discuss the new frontiers of marketing, advertising and brand-building in an era of dramatic shifts to all things digital and tech, data and AI.