Brand Building in the Virtual World
Cathy Hackl, author of "Into the Metaverse," and one of the first Chief Metaverse Officers, shares insights into collaborating with major brands to extend their operations into the virtual world and trends to watch.
In Web3 Studio
Platinum Balloon Co-Founder Talks Brand Strategy and Intention for Entering Web3
Max Lenderman, Partner and Co-Founder of Platinum Balloon, joins CoinDesk Studios at CES 2023. Platinum Balloon is a Web3-facing growth consultancy helping educate and onboard both brands and creative agencies into the Web3 space.
Founder and CEO of Infinite Objects on Collectible Hardware
Joe Saavedra, Founder and CEO of Infinite Objects sits down with SVP, Head of CoinDesk Studios, Sam Ewen at CES 2023 to discuss how the blockchain allows for scarcity, provenance and ownership of digital content. They also address how digital content
Key Takeaways From CES 2023 in Las Vegas
Steve Koenig, Consumer Technology Association VP of Market Research, joins CoinDesk TV's special coverage of CES in Las Vegas to discuss this year's biggest tech trends at the event and how brands are embracing crypto.
How Microsoft Is Embracing the Metaverse
Microsoft Global Chief Strategy Officer of Mobility Henry Bzeih shares insights into driving the tech giant into the metaverse and revolutionizing the experience of buying car.
Maya Draisin of TIME on Bringing a Heritage Brand into Web3
Maya Draisin, Chief Brand Officer of TIME talks about uplifting artists and being authentic to not only your brand but also to the community and to the space.
How HYPERVSN Aims to Take Digital Displays to the Next Dimension
British technology company HYPVERVSN is bringing 3D visuals to digital collectibles, powered by holographic technology. HYPERVSN Co-Founder and COO Ala Dziamidava speaks with CoinDesk's Christine Lee at CES 2023 in Las Vegas.